Technology

2025 Technology Benchmarking Survey

Technology and automation can be an effective way to improve business processes, workflow and productivity. Understanding where your business falls on the technology spectrum compared with similar foodservice distribution companies can help strengthen your growth strategies.
 
The 2025 IFDA Technology Benchmarking Survey is now open! Survey participants receive free and exclusive access to full results. The deadline to complete the survey is Wednesday, May 28, 2025; the estimated time to complete the survey is around 30 minutes. Please note: only foodservice distribution/redistribution companies are eligible to participate and only one response per company is accepted.

What questions are in the survey?

The survey questionnaire explores current and intended technology use in the office, warehouse and on trucks. Most questions are simple and don’t require you to look up company records.

• The Company Profile section asks a few demographic questions, like company size and number of distribution facilities.
• The Technology section asks a series of multiple-choice questions, such as your company’s IT staffing, and whether you’re currently using or planning to use various technologies and for what purposes.
• In-depth knowledge of technology functions is not required.
• The time required to complete the survey is approximately 30 minutes.
• Only one response per foodservice distribution business is accepted, so please coordinate completing the survey with relevant colleagues.

Instructions to access the survey platform:

• Go to the survey platform at https://industryinsights247.com/IFDA/Account/login.aspx.
  • If you’ve participated in previous IFDA benchmarking surveys (i.e. Operations and Financial Performance or Workforce Profile), enter your email address and the site will prompt you to enter the password you used previously.
  • Click on “forgot my password” if you don’t remember your previous password. Look for an email with a link to reset your password. If you don’t see it, check your SPAM folder.
  • If your email isn’t recognized, contact the administrator for your company to add you as a user. If you don’t know who that is, email  rgonzalez@industryinsights.com. 
  • If you’re new to the platform, the site will prompt you to create an account after entering your email address.
  • You may add additional users if you’re collaborating with team members to complete the survey.
• Please note that the survey platform is not connected to the IFDA website, so your login may be different than your IFDA member login.

We offer flexible options to submit survey responses:

• Enter data directly into the online questionnaire.
• Download a PDF or Excel version of the form, complete it offline, and upload into the platform.

IFDA again engaged Industry Insights to execute our benchmarking program. The survey is hosted and maintained on a secure server to keep your data safe and confidential. For questions regarding login, adding users and technical issues, contact Industry Insights’ Ruben Gonzalez at 380-215-1086 or rgonzalez@industryinsights.com.

When results become available in summer 2025, participating companies will receive:

1. The 2025 IFDA Technology Benchmarking Survey Report — a downloadable PDF report that offers an abridged overview of the study’s key results.  
2. Detailed Data Tables — a downloadable Excel spreadsheet of the complete survey results.

For questions about IFDA’s benchmarking program or other research, email Annika Stensson at astensson@ifdaonline.org

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2023 Technology Benchmarking Survey