The Leading Foodservice Focused Sales & Marketing Experience
July 13 – 15, 2025
Miami, FL
Fueling Growth in Foodservice
Get ready to elevate your marketing and sales playbooks.
IFDA SMart is the only marketing and sales conference specifically designed to fuel the foodservice professional’s business. At IFDA SMart, we examine the future of foodservice, including the innovations, trends and challenges that face sales and marketing professionals in today’s dynamic landscape.
Join us for experiential learning, inspirational speakers and unforgettable networking experiences that will propel you and your business forward.
SMart offers invaluable professional development and team-building opportunities for all levels of sales & marketing. The sessions are packed with insightful strategies and industry trends to refine your skills and stay competitive. Beyond the learning experiences, it fosters collaboration, networking, and team alignment. We left inspired, motivated, and more connected. A must-attend event for your team’s growth and success!
Kerrie Mannor, Area Sales Manager, Van Eerden Foodservice
Sessions to Ignite Growth
Data-Driven Growth
Transform consumer insights into profitable opportunities.
Digital Evolution
Navigate the future of foodservice digital transformation.
Strategic Networking
Build partnerships that accelerate business growth.
Cross-Generational Excellence
Master communication across five generations.
NeuroSelling® Success
Apply brain science to enhance trust and drive change.
Customer-Centric Innovation
Develop strategies that deepen customer relationships.
Powerful Communication
Learn neuroscience-based techniques to influence and inspire.
Collaborative Learning
Gain insights through peer exchange and interactive sessions.
Featured Speakers
Lisa Walden
Good Company Consulting
David Salyers
Chick-fil-A
Former Vice President, Brand Activation
Jeff Bloomfield
Author, NeuroSelling
Learning Exchange
The IFDA Learning Exchange at SMart is a unique opportunity to connect with fellow foodservice distribution marketing and sales professionals in small-group, 100% peer-driven discussions. This is a valuable opportunity to discuss shared experiences, common challenges and forward-looking solutions. Bring your questions and experiences to the table and get practical insights from those who’ve been in your shoes.
Please note: The Learning Exchange is for IFDA distributor members only. Space is limited and pre-registration is required to attend.
SMart By the Numbers
160+
Distributor Partner Attendees
60+
Foodservice Distribution Organizations Represented
7+
Nationally Recognized Keynote Speakers
14+
Emerging Leaders Recognized for their contributions to Foodservice Sales & Marketing
SMart Marketing Partners
Testimonials
Britney Baker, Training & Development Specialist, Performance Food Group
Attending the SMart IFDA Conference in 2023 in Orlando was an incredible experience! The conference was highly engaging, with energetic speakers who brought valuable insights to every session. The breakout sessions were impactful, and the activities made key topics relatable and easy to apply. It was also an amazing networking opportunity, connecting me with industry leaders and peers. I left feeling inspired and empowered!
Angie Dark, Director of Marketing & Communication, Martin Bros.
This year, Martin Bros. is attending SMart as a team to amplify our learning through shared experiences, leverage our unique perspectives to generate more creative and innovative solutions, and make ourselves more accountable for implementing what we learned. By attending SMart together, we’re not only strengthening our team and industry networking connections but also accelerating our future success. I highly recommend bringing your team to the conference; the collaborative learning and team-building opportunities are truly invaluable!
Kerrie Mannor, Area Sales Manager, Van Eerden Foodservice
SMart offers invaluable professional development and team-building opportunities for all levels of sales & marketing. The sessions are packed with insightful strategies and industry trends to refine your skills and stay competitive. Beyond the learning experiences, it fosters collaboration, networking, and team alignment. We left inspired, motivated, and more connected. A must-attend event for your team’s growth and success!
Relive the 2024 Experience
IFDA SMart is the only marketing and sales event specifically designed to fuel the foodservice professional’s business. Get a taste of IFDA SMart by checking out the 2024 IFDA Smart Experience.
